Storefront Program

Diversify your revenue stream with our Storefront hybrid model
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Why

EC Storefront Program

Pairing Amazon’s full functionality with Equity Commerce’s technology solutions allow you to reclaim your consumer data and outperform the competition with increased advertising efficiency.

All of our storefronts are tech enabled driving increased traffic, cost efficiencies, increased conversions, and sales.

You can’t put all your eggs in the one basket of Amazon

Unlock the power of diversification and take control of your revenue streams with our cutting-edge solution. Say goodbye to the risks tied to relying solely on a single platform and mitigate the impact of policy changes or algorithm shifts from Amazon.

Our innovative system helps you seize missed sales opportunities caused by out-of-stock situations, while giving you complete control over your inventory’s weeks of supply on hand at fulfillment centers. But that’s not all – we go beyond conventional data by collecting and curating valuable insights not available in Vendor Central. This expansion of your business insights opens up a world of untapped opportunities, empowering you to make informed decisions that will propel your business forward.

Why a

Hybrid Model?

Product Control

Gain unparalleled control over your pricing and promotional strategies with our solution, offering increased flexibility to set your own retail pricing, with a few exceptions.

Exclusive 3p Offerings

Define white space, optimize channel exclusive offers, build enticing virtual bundles, and drive traffic to 3P offers with higher margins, while also expanding your reach with tailored B2B offers.

Assortment Control

Know unit economics at the time of launch and control inventory shipped into FBA. Amazon 1P might not order into your products if they were previously listed at a different cost.

3p Offers Further Efficiencies

Unlock inventory forecast and channel allocation control to prevent unforeseen spikes or drops in Amazon replenishment quantities week over week, while also gaining access to new feature opportunities that accelerate business growth in Seller Central through betas, different tools, return reports, buyer/seller messages, and more, with AWD / MCF serving as a prime example of a program that seamlessly integrates with 3P but does not plug into Vendor Central.

 

Sell Globally

3P sellers can sell their products globally and list them on other marketplaces through programs like Amazon NARF.

Profitability Control

Ability to view net profits and adjust pricing accordingly.

The EC Hybrid model allows you to leverage the pros of both selling platforms

  • 1P Vendor Central
  • 3P Seller Central
1P Vendor Central3P Seller Central
Price / Profit Control
Advanced Reporting
Content / Brand Control
Amazon SME Support
Technology Optimization
Global Integration
  • 1P Vendor Central
  • 3P Seller Central
1P Vendor Central3P Seller Central
Price / Profit Control
Advanced Reporting
Content / Brand Control
Amazon SME Support
Technology Optimization
Global Integration

EC Amazon Storefronts

A highly optimized store that enables customers to find your products and drive revenue for brands.

What

Supercharge the visibility, traffic, and conversions of your brand by leveraging our optimized storefronts, designed to showcase your products more prominently and maximize their exposure.

All this while simultaneously harnessing the power of Amazon marketing strategies and employing best-in-class Amazon tech management and optimization.

Why

  • Increase your margins and revenue
  • Completely hands off – you just send products!
    • No additional investment, no additional teams, etc.
    • You focus efforts on production planning and replenishment
  • Leverage an existing storefront
    • Remove account health risks, account deactivation risks, and avoid additional costs in account set up
    • 365/24/7 brand and product monitoring
    • Avoid tax nexus
  • Deep Amazon expertise and experience creating a no-risk investment
    • Mitigate the risk on your 1P business to ensure account is not deactivated
    • Protect VM relationship

Find out more about EC Storefront Program